Within the framework of the company’s sales and marketing strategies, coordinate a team of representatives to achieve their annual sales development targets (sales volume, margin). Manage and develop the resources at their disposal in their region.

Main activities

• Apply the company’s sales strategy on the regional level.
• Define and allocate quantitative and qualitative sales targets per sector.
• Handle implementation of the commercial action plan and monitor its efficiency.
• Monitor and check operating expenditure in the region in relation to the budget.
• Analyse and transmit sales forecasts for the region.
• Watch over compliance with “product communication” and the effective use of promotional tools.
• Analyse et transmet les prévisions commerciales pour sa région.
• Veille au respect de la « communication produits » et à la bonne utilisation des outils promotionnels.